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American expect technology to solve
every problem, when in most instances, problems originate
with people. |
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In decisions that really matter, the
bulk of the issue is social and political
while a small amount is technical. We spend a lot of time developing
technology when the decision will really be based on support
and acceptance . Technological obstacles
are often easier to overcome than public
opposition. Public trust ,
participation , and confidence are essential to a strong
foundation.
Your work with people's values, needs and what is important
to them will determine long-term, sustainable success or failure.
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A purely technical solution will not work
if it doesn't meet people's needs. People need to continue to
support the solution. Incorporate social, organizational, and
other institutions into your solution.
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